About High Five Marketing

High Five Marketing, Inc. is a premiere global lifestyle marketing firm specializing in sport, entertainment, arts and cause-marketing programs and partnerships.

The cornerstone of High Five Marketing services is the belief that, when done correctly, lifestyle marketing can and should deliver measurable business results that impact the bottom line! This isn’t about “relative value” or “squishy math” – this is about quantifiable results from programs that target consumers through their hobbies and passions. This is about taking results to the bank – or your chief financial officer!

By combining umatched strategic thinking with flawless execution, High Five Marketing delivers exceptional results. We’re committed to executing programs on behalf of our clients that elicit “high fives” all around!

Experience

Our collective team experience in sport and lifestyle marketing includes manufacturers, companies, properties and agencies such as:

  • American Skiing Company
  • Ariat
  • Charles Schwab
  • Chicago Bears
  • Cleveland Cavaliers
  • Georg Schumacher
  • Head of the Charles Regatta
  • National Basketball Association (NBA)
  • National Collegiate Athletic Association (NCAA)
  • National Hockey League (NHL)
  • Petty Enterprises
  • PGA of America
  • PGA TOUR
  • San Francisco Giants
  • Sprint
  • Stanford University
  • St. Louis Rams
  • US Ski and Snowboard Association (USSA)
  • Victory Junction Gang Camp
  • VML

Services

Sponsorship Marketing

  • Partnership Development
  • Competitive & Market Research
  • Negotiation
  • Activation (Asset Usage, Promotional Platforms, Execution)
  • Measurement & Valuation

Promotional Marketing

  • Advertising (Traditional and Digital Media)
  • Retail Marketing (Point-of-Sale, Merchandising, Fixturing, Packaging, In-Store Promotions, Spiffs)
  • Trade Marketing (Loading, Exclusives, Private Label, Bundling, Value-Add)
  • Incentive Marketing (Sweepstakes, Contests, Premiums, Giveaways)
  • Loyalty Programs (online, offline, blended)

Event Marketing

  • Hospitality / Customer Entertainment
  • Event Sampling / Demonstrations
  • Mobile Marketing Programs
  • Grassroots / Buzz Programming

Digital Lifestyle Marketing

  • Digital Advertising (website, advertisements, electronic direct mail, digital presentations)
  • Digital Sponsorship Management Tools (asset management, hospitality)